The Sustainable Enterprise Fieldbook

The Sustainable Enterprise Fieldbook

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Building an organizationa€™s commitment to sustainability is not just a means to enhancing the health, diversity, and strength of the worlda€™s ecosystems but a financially and socially sound best practice as well. The Sustainable Enterprise Fieldbook helps readers understand what sustainability means, and how they can implement it in their organization. Collecting the wisdom of an outstanding network of experts, the book uses models, tools, case studies, and examples from a wide range of companies to show readers how they can: manage the transition to an eco-friendly culture a€c foster employee engagement a€c integrate sustainability into the day-to-day realities of their business a€c oversee both short-and long-term goals for their sustainability initiatives Also included are metrics allowing readers to measure their efforts in promoting an environmentally responsible organization. This book provides the crucial guidance organizations need to make money and make a difference.The Grundfos Group, a major international manufacturer of pumps, decided to explore the opportunities offered by the virtual world of Second Life and to focus its virtual space on sustainable development (Grundfos Group, 2007). Since itsanbsp;...

Title:The Sustainable Enterprise Fieldbook
Author: Jeana WIRTENBERG Ph.D.
Publisher:AMACOM Div American Mgmt Assn - 2008-09-18

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